Your 2 Cents

RE: Twitter Lists

Dearest readers, I have a question.

Monsieur Henryk Lüderitz (@HenrykLuederitz) saw fit to anoint me a member of his ‘TOP Marketing Blog’ list (and for this, I offer him my sincerest gratitude).

Annointed Member of Top Marketing Blog

Can you please tell me what the significance of this is? I have been trying (and failing) to figure out what the benefits of being a member of a Twitter list are.

All thoughts and comments will be gratefully (and graciously – should they be negative) received.





A Question to Readers: On Twitter Lists

Branding 101, DM 101, Humanification, Infographic, It's All in the Content, On Social Media, Reading Fodder, You've Got Mail

This article from cuts across so many of the themes we have explored together so very excellently that there is really only one thing (or two) for you to do: CLICK AND READ [does not open in new tab; under 500  words].

All Things Digital, Reading Fodder

This article from MindSink [does not open in new tab; approx. 1350 words] by the ever-brilliant Jason Chow answers the question many may be asking about wearables:

So why aren’t these newfangled digital implements flying off the shelves?

Analytics, For Example, Infographic, On Social Media, The 3S: Strategy, Strategy, Strategy

SMS: Working Out Your #SocialMediaStrategy

To top off our first #SocialMediaWeek, let us focus on strategy. A lot of people (too many, imho) dismiss social media as child’s play. I disagree. I think there is a way to do social media, and do it well. So take your drawing board out and get strategising!




We’re almost at the 3,000-day mark, and Kevin’s not far off (hello Watson!). I especially liked his take on Wikipedia:

It’s impossible in theory, but possible in practice.

A significantly longer video [20 minutes] than the ones I typically share – perfect for a commute!


Infographic, On Social Media


This infographic from Global Web Index nicely illustrates the continued rise of Instagram – a.k.a. Facebook’s expensively-acquired baby. At the rate Instagram is going, though, Mark Zuckerberg must be a very happy man (metaphorically speaking, of course).

I wonder how much money they are making with their ad roll-outs. I imagine a lot. Any ideas where I can get a glimpse at this information? #SharingIsCaring

#SocialMediaWeek continues!